1. Scope of Privacy Policy: This Privacy Policy addresses the treatment of personally identifiable information ("Personal   Information") during the use of Reidel (India) Chemicals' offerings. It excludes the practices of third parties, including Third Party Services not owned or controlled by us. We encourage users to review the privacy policies of accessed Third Party Services.

2. Information Collection: We collect information to enable us to provide a safe, personalized, and optimized experience. It helps us improve and update the offerings for the users. We only collect information that we consider necessary to achieve this purpose. You can browse the website anonymously without revealing your identity or any personal information about yourself. Once you give us your personal information, you are not anonymous to us. Where possible, we indicate which fields are required and which fields are optional. You always have the option to not provide information by choosing not to use a particular service or feature on the website. On the usage of our website, whether by logging in or simply surfing, we may collect behavioral information. We use this information to analyze users' demographics, interests, and behavior to better understand, protect, and serve our users at aggregate levels. This information may include the URL from which the user was directed (whether this URL is on our website or not), the URL which the user leaves for (whether this URL is on our website or not), computer browser information, and the IP address. We use “cookies” for data collection. The information collected is used to analyze the effectiveness of the website features, webpage flow, and experience. Cookies also allow users to enter the password less frequently during a session. You may choose to disable the cookies and still use the website. This may limit certain useful features on the site. We do not control third-party cookies or similar elements on some pages of the website. We may collect different types of information on website usage. We collect information on buying behavior on purchases being made on the website. We also collect additional information, such as a billing address, a credit/debit card number, a credit/debit card expiration date, and/or other payment instrument details and tracking information from cheques or money orders on transactions. We also collect information from discussions and message boards or feedback. We may retain this information as necessary to resolve disputes, provide customer support and troubleshoot problems as permitted by law. We may also collect information from personal correspondence such as letters and emails sent to us. We collect personally identifiable information (email address, name, phone number, credit card/debit card/other payment instrument details, etc.) from you when you set up a free account with us. While you can browse some sections of our website without being a registered member, certain activities (such as placing an order) do require registration. We do use your contact information to send you offers based on your previous orders and your interests.

3. Account Information: When you create an Account, you will provide information that could be Personal Information, such as your username, password, and email address. You acknowledge that this information may be personal to you, and by creating an account on the website and providing Personal Information to us, you allow others, including us, to identify you and therefore may not be anonymous. We may use your contact information to send you information about our offerings, but only rarely when we feel such information is important. You may unsubscribe from these messages through your Account settings, although we, regardless, reserve the right to contact you when we believe it is necessary, such as for account recovery purposes. Usage of certain features on the website may require registration and sharing of information such as email address, name, phone number, credit card/debit card/other payment instrument details, etc. If you choose to buy products/services from the website, we collect information about your buying behavior. If you transact with us, we collect some additional information, such as a billing address, a credit/debit card number, a credit/debit card expiration date, and/or other payment instrument details and tracking information from cheques or money orders. If you choose to post messages on our message boards, chat rooms, or other message areas or leave feedback, we will collect that information you provide to us. We retain this information as necessary to resolve disputes, provide customer support and troubleshoot problems as permitted by law. If you send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about your activities or postings on the Website, we may collect such information into a file specific to you.

4. Use of Demographic and Profile Data: We use your personal information to resolve disputes; troubleshoot problems; help promote a safe service; collect money; measure consumer interest in our products and services, inform you about online and offline offers, products, services, and updates; customize your experience; detect and protect us against error, fraud, and other criminal activity; enforce our terms and conditions; and as otherwise described to you at the time of collection. We will occasionally ask you to complete optional online surveys. These surveys may ask you for contact information and demographic information (like pin code, age, education, or income). We use this data to tailor your experience at our website, providing you with content that we think you might be interested in and displaying the content according to your preferences.

5. Sharing of Personal Information: We may share personal information with our other corporate entities and affiliates to help detect and prevent identity theft, fraud, and other potentially illegal acts; correlate related or multiple accounts to prevent abuse of our services, and facilitate joint or co-branded services that you request where such services are provided by more than one corporate entity. Those entities and affiliates may not market to you as a result of such sharing unless you are explicitly opt-in. We may disclose personal information if required to do so by law or in the good faith belief that such disclosure is reasonably necessary to respond to subpoenas, court orders, or another legal process. We may disclose personal information to law enforcement offices, third party rights owners, or others in the good faith belief that such disclosure is reasonably necessary to: (i) enforce our Terms or Privacy Policy; (ii) respond to claims that an advertisement, posting or other content violates the rights of a third party; or (iii) protect the rights, property or personal safety of our users or the general public. We may use third-party service providers to provide website and application development, hosting, maintenance, backup, storage, payment processing, analysis and other services for us, which may require them to access or use information about you. If a service provider needs to access information about you to perform services on our behalf, they do so under close instruction from us, including policies and procedures designed to protect your information. All of our service providers and partners agree to strict confidentiality obligations.